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Root Analytics
Building a strong foundation for startups to scale their data and insights. Expertise in resale and circular business model analytics, pricing strategy & optimization, reporting automation and modern data stack implementation.
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Data Strategy
Tooling selection & implementation to fit business needs
KPI identification & monitoring
Reporting Automation
Streamline and automate internal and external reporting to key stakeholders
Custom dashboards
Machine Learning
Identify best use cases for the business
Model implementation - ongoing tracking & monitoring
Training & Data Literacy
Data literacy training for business users
Mentoring in-house data teams on best practices and skill improvement
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Data Strategy
Alison Bertin
Background
Data Strategy Consultant
Partnering with early stage startups to build out scalable data strategies - With a focus on creating a strong foundation to support both descriptive and predictive analytics.
Current & Past Clients Include:
For Days - Circular fashion brand
PowerPay - Home loan financing startup
Luxury Garage Sale - Omni channel resale startup
Partnership Analytics
Trove Recommerce | Work directly with external retail partners to define a resale strategy and present ongoing analytical findings to aid in the growth of their business
Build and implement models to identify and optimize pricing and supply opportunities.
Create resources and training for improving data literacy and adoption of tools across business functions.
Co-Founder | Sustainable Swimwear Company
Co-Founded an ecommerce based swimwear and ski apparel company with all products designed and manufactured in the USA. Responsible for all financial, operations, marketing and product development initiatives.
Education
The University of Chicago
Master of Science in Analytics
2018-2020
Capstone: Retail Apocalypse: Predicting the Survival of Public and at Retail Retail Companies
University of Akron
Bachelor of Business Administration, 2008-2012
International Business, Minor: French
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